Taranaki business valuation benchmarks
Business valuation evidence for Taranaki, drawn from 430 verified sales recorded by licensed NZ business brokers. Indexed price trends, median time-to-sell, recent comparables and an industry breakdown, covering the Taranaki region across every ANZSIC division.
The state of the Taranaki business sales market
Taranaki is the western North Island's main business-sales market, anchored by New Plymouth and an economy that blends energy, dairy-servicing and a solid local commercial base. Bizstats has recorded 430 verified Taranaki sales. Accommodation and Food Services is the most active category at roughly 36% of recorded transactions, ahead of Retail Trade.
The indexed median Taranaki sale price reached 116 by 2025, a 16% cumulative rise on the 2010 baseline, a steadier and more modest trend than the high-growth northern regions. With a small sample behind each year's median, the index swings, so read the multi-year trend.
Median time-to-sell has tightened markedly, from 13 months early in the period to 6 months by 2025. SDE multiples have sat below their baseline in recent years, so the modest price trend has not been driven by buyers paying a richer multiple per dollar of earnings.
Sale price and SDE multiple figures are indexed to 2010 = 100. The +% values show cumulative change since the 2010 baseline. The full dollar medians, by industry and sub-category, are available in a Bizstats valuation report.
Indexed median business sale price in Taranaki
Median sale price for business transactions recorded in Taranaki, indexed to 2010 = 100. The underlying dollar medians by industry and sub-category are published in the Bizstats valuation report.
Commentary: The Taranaki price index reached 116 by 2025, a 16% cumulative rise since 2010, a steadier and more modest trend than the high-growth northern regions, touching 164 at its high. Each year's median rests on a small sample, so read the multi-year trend rather than any single point.
Indexed median SDE multiple in Taranaki
Median SDE (Seller's Discretionary Earnings) multiple paid for businesses in Taranaki, indexed to 2010 = 100. The price index tracks what businesses sell for; the SDE multiple index tracks what buyers are paying per dollar of earnings. Actual multiples by industry are published in a Bizstats valuation report.
Commentary: The Taranaki SDE multiple has moved within a wide 46-116 band on a 2010 = 100 index and sat at 60 by 2025, below the 2010 baseline. The modest price trend has not been driven by buyers paying more per dollar of earnings.
What buyers pay for in a Taranaki business sale
The average split of the sale price into tangible assets, stock and intangibles (brand, customer base and other non-physical value) for business transactions recorded in Taranaki, year by year. Each bar is a 100% view: it shows the mix, not the dollar value.
- Tangibles
- Stock
- Intangibles
| Year | Tangibles | Stock | Intangibles |
|---|---|---|---|
| 2020 | 52% | 13% | 35% |
| 2021 | 52% | 3% | 45% |
| 2022 | 31% | 12% | 57% |
| 2023 | 37% | 4% | 59% |
| 2024 | 29% | 7% | 64% |
| 2025 | 29% | 4% | 67% |
Commentary: Across Taranaki's recorded sales the median deal split roughly 29% tangible assets, 4% stock and 67% intangibles by 2025. The intangible share has moved from 35% in 2020 to 67% (+32 points), with Accommodation and Food Services the most-traded category shaping the regional mix.
Median time-to-sell for Taranaki businesses
Median months from listing to unconditional sale for business transactions in Taranaki. A leading indicator of buyer demand. Tighter time-to-sell signals stronger competition for available stock.
Commentary: Time-to-sell has tightened sharply, from 13 months early in the period to 6 months by 2025. A falling time-to-sell signals a steadier, more confident buyer pool for well-presented Taranaki listings.
Recent business sales in Taranaki
A sample of recent anonymised transactions recorded in Taranaki. Each row shows the ANZSIC sub-category, revenue, SDE and sale month, with revenue and SDE rounded to the nearest $100,000. Full anonymised comparables with exact sale prices and SDE multiples are in a Bizstats valuation report.
| ANZSIC | Revenue | SDE | SDE X | Sold |
|---|---|---|---|---|
| Taxi and Other Road Transport | $200,000 | $100,000 | ••• | Feb 2026 |
| Accommodation | $1,400,000 | $400,000 | ••• | Feb 2026 |
| Other Specialised Food Retailing | $2,100,000 | $300,000 | ••• | Jan 2026 |
| Pubs, Taverns and Bars | $1,100,000 | $100,000 | ••• | Nov 2025 |
| Takeaway Food Services | $500,000 | $200,000 | ••• | Nov 2025 |
| Preschool Education | $800,000 | $200,000 | ••• | Aug 2025 |
| Adult, Community and Other Education n.e.c. | $1,200,000 | $300,000 | ••• | Jun 2025 |
| Sport and Camping Equipment Retailing | $600,000 | $100,000 | ••• | Jun 2025 |
| Clothing Manufacturing | $1,000,000 | $200,000 | ••• | May 2025 |
| Cafes and Restaurants | $1,000,000 | $100,000 | ••• | May 2025 |
See what they actually sold for. A Bizstats valuation report unlocks exact sale prices, SDE multiples and time-to-sell for businesses in Taranaki by ANZSIC sub-category.
Create a Bizstats report →Sample drawn from 430 verified Taranaki transactions, updated as new sales are recorded by our network of licensed NZ business brokers.
Business sales by industry in Taranaki
Recorded Taranaki business sales by ANZSIC industry division. Accommodation and Food Services leads with 154 recorded sales, about 36% of the regional total. Follow any linked industry for its nationwide benchmarks.
| Industry (ANZSIC division) | Recorded sales | Share of region |
|---|---|---|
| Accommodation and Food Services | 154 | 36% |
| Retail Trade | 105 | 24% |
| Other Services | 53 | 12% |
| Manufacturing | 26 | 6% |
| Administrative and Support Services | 20 | 5% |
| Wholesale Trade | 17 | 4% |
| Construction | 15 | 3% |
| Rental, Hiring and Real Estate Services | 9 | 2% |
| Arts and Recreation Services | 7 | 2% |
| Transport, Postal and Warehousing | 6 | 1% |
| Education and Training | 4 | 1% |
| Agriculture, Forestry and Fishing | 3 | 1% |
| Public Administration and Safety | 3 | 1% |
| Health Care and Social Assistance | 3 | 1% |
| Information Media and Telecommunications | 2 | 0% |
| Professional, Scientific and Technical Services | 2 | 0% |
| Financial and Insurance Services | 1 | 0% |
Industries with a published benchmark page are linked. Counts span every recorded year; where a region has fewer than 15 recorded sales in an industry the sample is too thin to benchmark that industry x region cell reliably.
Put these Taranaki benchmarks to work
Apply Bizstats Taranaki benchmarks to a specific business: your own, a target acquisition or a comparable you're researching. Three free tools, no signup, real insights.
Work out Seller's Discretionary Earnings for a Taranaki business, step by step.
Calculate SDEStart hereApply industry multiples to your SDE and get a market value estimate for a Taranaki business in seconds.
Try for FreeCalculate the return on investment for a Taranaki business purchase.
Calculate ROITaranaki business valuation FAQ
Taranaki is the western North Island's main business-sales market, anchored by New Plymouth. Bizstats has recorded 430 verified Taranaki sales. Accommodation and Food Services is the most active category at roughly 36% of recorded transactions, ahead of Retail Trade.
Modestly. Indexed to 2010 = 100, the median Taranaki sale price reached around 116 by 2025, a 16% increase, a steadier trend than the high-growth northern regions. The path is volatile, because each year rests on a small sample. The underlying dollar medians by industry are in a Bizstats valuation report.
SDE multiples vary far more by industry than by region. Location, lease terms, customer concentration and the strength of trading history all influence where a specific business lands. The exact SDE multiples for a Taranaki business in your industry are published in a Bizstats valuation report.
Median time-to-sell for Taranaki businesses has tightened to roughly 6 months, down sharply from 13 months early in the period. A falling time-to-sell reflects a steadier, more confident buyer pool.
Accommodation and Food Services leads with 154 recorded sales, followed by Retail Trade. The full ranking is in the industry breakdown on this page, and each industry with a published benchmark page is linked. You can also browse all industry benchmarks directly.
Bizstats publishes market direction freely (indexed trends, sample counts, time-to-sell, industry breakdowns), but the underlying dollar medians and SDE multiples are part of a paid Bizstats valuation report. This split lets buyers, sellers, brokers and accountants benchmark direction at no cost.
The dataset is updated monthly, with new transactions constantly flowing in from our network of licensed New Zealand business brokers. The indexed trends and charts on this page are benchmarked from 2010.
About this page
The benchmark figures, charts and recent comparables above are drawn from 430 verified business sales recorded in Taranaki by licensed NZ business brokers. The written analysis is generated from that data and reviewed by the Bizstats team, and is refreshed as new sales are recorded. These are indicative market benchmarks, not a formal valuation. See our Terms of Use.
Benchmarks last updated .
Learn more about business valuation
Guides that explain the metrics behind these regional benchmarks: SDE, earnings multiples, the ANZSIC classification and how market-based valuation works.
Understanding the Role of SDE in Business Valuation
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Key Factors That Impact Earnings Multiples in Business Valuation
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Market Based Valuation 101
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Understanding ANZSIC
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